DID YOU FORGET ABOUT MOTHER'S DAY?
ShopLocal.com's™ "Web-to-Store" Shopping Delivers Last-Minute Gift Solutions At Local Stores

If there's one holiday you can't afford to screw up, it's Mother's Day. But instead of scrambling from store to store looking for the perfect gift, visit ShopLocal.com (www.shoplocal.com), an online marketplace that caters to the "Web-to-Store" (W2S) shopper, that is, those who conduct online research before visiting local stores offline to make a purchase.

As opposed to traditional e-commerce, where consumers oftentimes buy from unknown sellers that are unable to deliver in time for last-minute needs, ShopLocal.com provides gift ideas that can be researched and purchased immediately - even Mother's Day morning - from trusted, brand name stores. Sample gift ideas from ShopLocal.com's Mother's Day page are provided below.

A January 2005 study by The Dieringer Research Group shows that 39 percent of U.S. consumers have made an offline local purchase after conducting online research. This newly identified demographic represents 83 million people, who in Q4 2004 alone spent an average of $400 at local stores. The study also finds this type of consumer behavior was up 19 percent from 2003 to 2004.

Gift ideas from ShopLocal.com's Mother's Day page include:
Build Mom a Memory Book
Visit ShopLocal.com to find nearby retailers, and pick out specialty paper and a leather-bound book for your favorite photos with Mom.

Plant her a perennial garden
Mom will remember you year after year with a perennial garden - a gift that truly keeps on giving. But before heading out to your local home and garden center, confirm they have her favorite flowers using ShopLocal.com.

Host a "Mom movie night"
Instead of running around looking for the perfect movies, use ShopLocal.com to browse DVDs at several local stores and package a custom box set of movies Mom loves. Then, set a night for the two of you to watch them together.

For other ideas, visit www.ShopLocal.com or contact Rod O'Connor at 312-286-9813 or roderickoc@yahoo.com.